Recent Posts
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How to best measure your social media success.
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Social media boasts a variety of metrics, some important, others not so… so how do you define what metrics truly matter? Vanity metrics are those which are based on the performance of your posts such as your likes, comments, shares – things that make you seem popular or viral.…
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Scammer vs. Legit Business. How to know who’s really contacting you…
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With so much noise on social media, it’s easy to get lost in the messages and comments, making it harder to understand what is legit & what’s a scam. Authors, here’s a brief run-down on the red & green flags to look out for. So if you’re receiving messages from…